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The Evolution of Digital Printing and Direct Mail Marketing

Imagine a world where every piece of mail you send can speak directly to its recipient, where every flyer, postcard, or brochure you mail out feels like a personal message from your brand to your customers. This is no longer the stuff of marketing dreams—it’s the reality of today’s direct mail marketing, thanks to the […]

Top 10 Tips to Get Print-Ready Direct Mail Designs

woman looking at direct mail piece or transactional mail piece by PMSI

Crafting a direct mail campaign involves several critical steps, from conceptualization to execution, but one of the most crucial stages is ensuring your design is print-ready. This stage is where creativity meets technicality, and getting it right can significantly impact the effectiveness and efficiency of your direct mail campaign. Here are 10 essential tips to […]

Hyper-Personalize Your Direct Mail with Variable Data Printing

woman reviewing a project with PMSI

Did you know that an astounding 93% of businesses have seen revenue growth directly attributed to advanced personalization strategies, according to recent research? This striking statistic highlights the immense power of Variable Data Printing (VDP), a game-changer in personalizing your direct mail marketing efforts. When personal connection is the key to your customer engagement, VDP offers […]

Beyond the Inbox: Elevate Your Marketing With the Right Direct Mail Printer

print manager inspecting test print samples at PMSI

Get ready to dive into direct mail printing, where postcards, flyers, and brochures come to life and leap into the hands of your future customers! Picture this: your carefully crafted message, delivered straight to your customer, ready to captivate and spark action. Direct mail printing isn’t just about putting ink on paper; it’s about creating a […]

6 Ways to Increase ROI With Direct Mail Marketing

mailbox with money

Direct mail marketing is not just surviving; it’s thriving. When everyone is vying for virtual attention, direct mail stands out like a handwritten note in a sea of standardized fonts. So, how can you harness the power of this tactile marketing strategy to not only stay relevant but elevate your return on investment (ROI) to new […]

The Resurgence of Direct Mail in Modern Marketing

mailbox with direct mail and transactional mail printed and mailed by PMSI

Direct mail, once thought of as a relic of the past, is making a remarkable comeback, and it’s hotter than ever. If you’re looking to gain a competitive edge and connect with your audience in new and innovative ways, you’re in the right place. This article is your roadmap to unlocking the power of direct […]

Maximizing Cost Efficiency: How to Save With Outsourced Mailroom Services

Billing statement

Save Time and Money with Outsourced Mailroom Services TABLE OF CONTENTS: Are you tired of spending hours sifting through stacks of statements and drowning in paperwork? Do you find yourself wishing for a way to free up your time while keeping pace with the demands of business? If so, it’s time to consider outsourcing your […]