Call Us: (919) 354-8800

Personalize Your Way To Success: Profit on Digital Printing’s Impact

Seventy-one percent of consumers expect companies to deliver personalized interactions, and perhaps even more staggering, seventy-six percent of consumers get frustrated when this doesn’t happen. This stark reality underscores the urgent need for businesses like yours to adopt strategies like digital printing, empowering you to meet and exceed the personalization demands of today’s customers. Digital […]

The Evolution of Digital Printing and Direct Mail Marketing

Imagine a world where every piece of mail you send can speak directly to its recipient, where every flyer, postcard, or brochure you mail out feels like a personal message from your brand to your customers. This is no longer the stuff of marketing dreams—it’s the reality of today’s direct mail marketing, thanks to the […]

Top 10 Tips to Get Print-Ready Direct Mail Designs

woman looking at direct mail piece or transactional mail piece by PMSI

Crafting a direct mail campaign involves several critical steps, from conceptualization to execution, but one of the most crucial stages is ensuring your design is print-ready. This stage is where creativity meets technicality, and getting it right can significantly impact the effectiveness and efficiency of your direct mail campaign. Here are 10 essential tips to […]

Hyper-Personalize Your Direct Mail with Variable Data Printing

woman reviewing a project with PMSI

Did you know that an astounding 93% of businesses have seen revenue growth directly attributed to advanced personalization strategies, according to recent research? This striking statistic highlights the immense power of Variable Data Printing (VDP), a game-changer in personalizing your direct mail marketing efforts. When personal connection is the key to your customer engagement, VDP offers […]

How To Maximize Customer Engagement With Transactional Mail

man holding transactional mail / invoice printed and mailed by PMSI (Professional Mail Services, Inc.)

Transactional mail is an important tool, often underestimated in its potential to foster deep, lasting customer engagement. According to USPS, over 90% of transactional pieces like bills, invoices, and statements are opened and read; this is a huge opportunity for you to connect with your customers. It’s not just about delivering the necessary information; transactional documents […]

Navigating the 2024 USPS® Price Changes

Dear Valued PMSI Customers, As a key partner in your commercial, direct mail, and transactional printing needs, we at PMSI believe it’s crucial to keep you informed about industry developments that could impact your business. Today, we want to discuss an important announcement from the United States Postal Service® (USPS) regarding postage price changes that took effect […]

Beyond the Inbox: Elevate Your Marketing With the Right Direct Mail Printer

print manager inspecting test print samples at PMSI

Get ready to dive into direct mail printing, where postcards, flyers, and brochures come to life and leap into the hands of your future customers! Picture this: your carefully crafted message, delivered straight to your customer, ready to captivate and spark action. Direct mail printing isn’t just about putting ink on paper; it’s about creating a […]

Top 6 In-House Invoicing Problems And How To Solve Them

Employee managing invoices and statements in-house

In the month-end hustle, have you ever found yourself wishing for a smoother, more efficient invoicing process? The race against the clock, with invoices to print, envelopes to stuff, and postage to apply, quickly becomes a monthly marathon that leaves even the most organized office feeling winded. It doesn’t have to be that way — […]

6 Ways to Increase ROI With Direct Mail Marketing

mailbox with money

Direct mail marketing is not just surviving; it’s thriving. When everyone is vying for virtual attention, direct mail stands out like a handwritten note in a sea of standardized fonts. So, how can you harness the power of this tactile marketing strategy to not only stay relevant but elevate your return on investment (ROI) to new […]