Hyper-Personalize Your Direct Mail with Variable Data Printing
Did you know that an astounding 93% of businesses have seen revenue growth directly attributed to advanced personalization strategies, according to recent research? This striking statistic highlights the immense power of Variable Data Printing (VDP), a game-changer in personalizing your direct mail marketing efforts. When personal connection is the key to your customer engagement, VDP offers […]
How To Maximize Customer Engagement With Transactional Mail
Transactional mail is an important tool, often underestimated in its potential to foster deep, lasting customer engagement. According to USPS, over 90% of transactional pieces like bills, invoices, and statements are opened and read; this is a huge opportunity for you to connect with your customers. It’s not just about delivering the necessary information; transactional documents […]
Navigating the 2024 USPS® Price Changes
Dear Valued PMSI Customers, As a key partner in your commercial, direct mail, and transactional printing needs, we at PMSI believe it’s crucial to keep you informed about industry developments that could impact your business. Today, we want to discuss an important announcement from the United States Postal Service® (USPS) regarding postage price changes that took effect […]
Beyond the Inbox: Elevate Your Marketing With the Right Direct Mail Printer
Get ready to dive into direct mail printing, where postcards, flyers, and brochures come to life and leap into the hands of your future customers! Picture this: your carefully crafted message, delivered straight to your customer, ready to captivate and spark action. Direct mail printing isn’t just about putting ink on paper; it’s about creating a […]
Top 6 In-House Invoicing Problems And How To Solve Them
In the month-end hustle, have you ever found yourself wishing for a smoother, more efficient invoicing process? The race against the clock, with invoices to print, envelopes to stuff, and postage to apply, quickly becomes a monthly marathon that leaves even the most organized office feeling winded. It doesn’t have to be that way — […]
6 Ways to Increase ROI With Direct Mail Marketing
Direct mail marketing is not just surviving; it’s thriving. When everyone is vying for virtual attention, direct mail stands out like a handwritten note in a sea of standardized fonts. So, how can you harness the power of this tactile marketing strategy to not only stay relevant but elevate your return on investment (ROI) to new […]
Optimizing Business Operations Through Outsourcing Document Printing and Mailing
When it comes to optimization, time and money are the two resources that visibly deliver on savings and ROI. One opportunity to save big is by outsourcing your printing and mailing operations. The fact of the matter is that not all documents are created equal. But with the right printing and mailing provider, you can ensure […]
The Resurgence of Direct Mail in Modern Marketing
Direct mail, once thought of as a relic of the past, is making a remarkable comeback, and it’s hotter than ever. If you’re looking to gain a competitive edge and connect with your audience in new and innovative ways, you’re in the right place. This article is your roadmap to unlocking the power of direct […]
Team Member Spotlight: Victor Maynard, CTO
Meet Victor Maynard, CTO and valued team member at PMSI. Leading into Veterans Day, we are thrilled to highlight the contributions Victor has made to our country as a Veteran and to our team. He is highly skilled, hard-working and is a true leader for the company. When discussing the impact Victor has at PMSI, […]
